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F O R I M M E D I A T E R E L E A S E
FROM AMERICAN IDOL TO THE CAMPAIGN TRAIL
BETH SCHAFER RAISES THE BAR WITH “RAISE IT UP BRING IT DOWN”
ORLANDO, FL — Combine Natalie Merchant’s clean soulful voice with Eagles’ harmonies, a mixture
of pop/rock grooves and a light dose of inspiration and you have Beth Schafer’s latest CD, “Raise It Up
Bring It Down.” The release marks a profound departure from the purely faith based titles of Schafer’s
catalog, progressing from faith-based to [coffee house] during the course of a single listening session.
Schafer is not your typical recording artist. In fact there is nothing typical about the direction of her
career or her writing. Her fan-base has stretched beyond the contemporary Jewish music roots that
drove her early releases, and crossed into the mainstream. Nowhere is that more evident than on “Raise
It Up Bring It Down.”
Beth’s last release, “Build That Bridge”, was a response to her interfaith fans who voted her the winner
of the American Idol Underground Faith-based competition. The unifying messages of “Build That
Bridge” landed her a spot on then-candidate Barack Obama’s campaign trail playing for the future
President and thousands of eager supporters. It was there that she debuted a song she had yet to record
called “Prayer of the Workin’ Man.” The song struck a nerve, and sent Schafer’s writing in a new
direction. She proudly has recorded 6 original pop songs on this CD of 14 tracks, which offers a subtle
and optimistic intermingling of spiritual themes with modern day travails. The album also offers an
uplifting cover of Leonard Cohen’s “Hallelujah,” two original reggae tunes drawn from Native
American and Jewish cultures as well as many other songs that uplift the listener without fluff or dogma.
“Raise It Up Bring It Down” combines the best of Schafer's rock and spiritual writing into one CD. And
with the new edition of Johnny Demarkis on drums, the music takes on rock arrangements that show off
the depth and diversity of her band. “Everybody is grooving and singing like never before--undoubtedly
invested in the overall sound of the album. I felt like I had an obligation to do something different on
this one: to combine the positive spiritual message that I’ve always tried to convey through my music,
with the practicalities of everyday life and the music that we all hear everyday,” Schafer said.
Since it’s special release, the track "Prayer of the Workin' Man" has placed in the 2009 Indie
International Song Competition. One of the judges said that the song stands up “with the best that is
coming out of Nashville. [Schafer] has learned her craft.” Other songs are currently competing in
National Song Contests and have already become favorites at her live shows.
Beth Schafer’s entire catalog is available on Amazon.com, iTunes and all major download services. For
more about her work and career, visit her web site at www.bethschafer.com. Schafer can also be
reached via her Facebook Music page as well as at www.myspace.com/bethschafer.
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FOR INTERVIEWS :
Beth Schafer
Inner Sanctum Studio
Phone: 407-342-2027
E-mail: info@bethschafer.com |